The death of the 3 minute pop song?

I am very lucky to have contributed a song to this unique album of 100 songs which are just 30 seconds long. The album 100×30 is the brainchild of Marc Christopher Lee and was featured in The Independent just recently:

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Click on the logo to read the article

Marc was interviewed on ITV News in London on Friday 11 December with the story. The concept reminded me of the work of Bill Nelson who produced several albums of simple musical illustrations, each one unfinished and recorded pretty much as is, without further refinement and so on, to preserve the musical ideas as they were conceived of at birth.

Click on the image to view ITV News

Will it be a Christmas Number One?  Buy a copy to help

Here’s some of the tracks from 100×30 – you have got time to play them all as they are 30 seconds each!! No wasted space 🙂

I interviewed Marc Christopher Lee at The Virgin Lounge last week on the ideas behind the album. I’ve discussed the importance of the theory of constraints for creativity and it is clear that the constraint of less time can produce creativity in music as much as the opposite. Find out more and download the album at 100×30, which features Mungo Jerry and Owen Paul amongst many others. Has the 3 minute pop song just died? Did brevity kill the prog rock star? Perhaps not, as David Bowie contemplates a 10 minute song for his new album, but the 30 second song is ripe for an age when only 50% of people can get all the way to the end of a song on their smart phone.

 

Click to download the album

Click the picture to download the album at http://www.100×30.com

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About the Writer:  Peter Cook leads The Academy of Rock – Keynote events with a difference and Human Dynamics – Business and organisation development, training and coaching.  Contact via peter@humdyn.co.uk or +44 (0) 7725 927585. Check our new book out for Bloomsbury “Leading Innovation, Creativity and Enterprise“.

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