Brainpower

We are entering the 4th industrial revolution. This is not the age of steam, coal or manufacturing, but the information revolution, where value is created primarily through the intelligent combination of knowledge and wisdom.

How shall we cope in a world where it has variously been predicted that up to 50% of our jobs will disappear in the next few decades?  What does that mean for education, where the half life of knowledge is in freefall? What will become of money in such a world?

These and other topics are the subject of a new book I’ve just released with Gower / Routledge entitled “Brain Based Enterprises“.

Click to view on Amazon

Brain Based Enterprises offers a unique synthesis of cutting edge academic research and pragmatic insights into business practices in the art and discipline of leading and managing enterprises where ideas, intelligence and insight are the currencies of sustainable collaborative and competitive advantage (SCCA). From the first signs of intelligence through making axes and fire, we now have access to unprecedented powers of creation through the convergence of humanity and technology. Rapid and dramatic advances in our understanding of genomics, biotechnology, computing and robotics make it possible for us to create a better world or destroy what we have created. Brain Based Enterprises explores both sides of the equation so that you can choose wisely.

Four scenarios for our union between man, woman and machine

Brain Based Enterprises draws upon leading edge research but expressed clearly and concisely for the busy person seeking to inform and illuminate themselves with a rich mixture of pragmatism and wisdom. Featuring numerous case examples from companies ranging from biotechnology to banking and bots, Brain Based Enterprises grounds the ideas and relates to busy people seeking practical inspiration.

Brain Based Enterprises addresses questions such as:

  1. How shall we function in a world where man and machine will have interchangeable and complementary functions?
  2. How will we re-organise organisations to make best use of collective cybernetic and human intelligence?
  3. What will intelligence actually mean in a world where we are drowning in data? Instead how shall we swim with information?
  4. How may we become more intelligent, individually and collectively?
  5. What can and should Governments do to encourage intelligent societies?
  6. How will education need to change in order to continue to be relevant and effective?
  7. What role can leaders and Human Relations specialists play in stimulating an enterprise’s collective synapses? How can they engender climates and cultures where ideas, intelligence and insight are the norm?

The book and our other offerings lend themselves to keynotes and longer masterclasses via our websites Human Dynamics and The Academy of Rock.

Rather than drowning in data we must learn to swim with knowledge and wisdom in the machine age

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Jacob Rees-Moog

Click to buy the song / stream and stop Brexit full stop

 

Jacob Rees-Moog is the third song in the “Rage Against The Brexit Machine” collection and is a rather unusual number. Not so much a song, rather a groove. If you remember the song “19” you will get some idea of where this song takes it’s lead from.

If you want to pollute your fields, eat chlorinated chicken, burn lightbulbs of any wattage, put your children down the mines, insist that women who have been raped should have the children and so on then Jacob Rees-Moog is the groove for you. Recorded on 18th Century retro Korg and Moog synths and analogue Theramins. We can guarantee that lots of electricity was used and that women and children were neglected during the recording of the song …

Fortunae naufragium

Madeleina Kay – Artist, Writer, Musician, Activist

 

Jacob Rees-Moog was produced in an experimental exponential synthesiser laboratory after eating excessive amounts of chlorinated chicken and gorging on English Mead and Port plundered from the colonies. The piece features star of Channel 4 News, Madeleina Kay, some samples from the Moggster in “Full English Brexit” mode and an obligatory Siamese cat called Boris. The pussy was paid less than the minimum wage for the work and now scrounges from food banks, having been disowned by Jacob, due to being “foreign”. Of course, all of the above is “fake news” in keeping with the zeitgeist of the age 🙂

Click to buy Jacob Rees-Moog on Amazon, iTunes etc.

 

Jacob Rees-Moog or “JRM” as it is known on the Latin speaking dance floors of Ibiza, Chew Magna and Midsomer Norton is an entirely new genre of music : ECTSTF or “18th Century Tory Synthpop Trance Floor”. JRM “celebrates” a post Brexit world of gratuitous land pollution, the sublimation of women, flower border control, slavery, the return of the penny farthing and Stephenson’s Rocket as national transport, re-introduction of ricketts, typhus and plague as national diseases, Latin as the national language, nationalised jam making, the use of the Cutty Sark as the Royal Yacht and Britain’s role as a major warring nation.

Quo Vadis : BUYING LINKS – Click images to buy

STREAMING HELPS US CLIMB THE CHART

We have entered the Top 200 chart on iTunes and at the time of writing we are No 20 on the Amazon chart.  We have an opportunity to crash the UK Top 40 chart this week by 23.59 on Thursday 13 October. If we do, we will OWN Rupert Murdoch’s Brexit obsessed media and will be able to “take back control” of the media and in doing so help stop Brexit, full stop. You can help by buying and streaming the song – all purchases and streams count. Click the link and / or the images below to find individual links to Amazon, iTunes, Google Play, Spotify etc. and click away please.

Controlling the nation “Moog Style” versus “Mogg Style”

Mortem Parca affert, opes rursus ac facultates aufert 

Get the T Shirt from Back Street Merch

Censorship and Music

The latest piece of music to cause controversy and censorship is not a piece about sexual proclivity, drug abuse or one with parental advisory lyrics … merely one that discusses the issue of Post Truth Politics … Have we reached an all time low in participation and democracy when this happens? The BBC claims that it no longer bans any records but seems to have made an exception in this case. Perhaps it was told to?

Buy your copy of LIAR LIAR to highlight the folly of this strategy.  The East Germans and Russians were notable examples of  Governments that sought to control music in pursuit of a totalitarian state. All proceeds go towards food banks in the UK, now part of our “advanced society”.

Click to buy on iTunes

In case you have not heard the song, check out the You Tube video and then buy the track on iTunes, Google Play and so on. Support our campaign to improve our democracy and release us from self-harming Brexit at “Stop Hardcore Brexit

Famous songs that have fallen prey to censorship include Lola by the Kinks, School’s Out by Alice Cooper, Relax by Frankie Goes To Hollywood and more curiously With My Little Stick Of Blackpool Rock by George Formby which was censored. Banning is almost a surefire guarantee of a song’s popularity and one wonders at the wisdom of such things in an internet age.

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Peter Cook leads The Academy of Rock and Human Dynamics, offering outstanding keynotes, masterclasses and longer term Business / OD, Coaching and Mentoring. He is author of 7 and a half books on business leadership. Check them out at Amazon.

A Bowie Tribute

Very short notice for this Bowie Tribute on Monday 29 May … here’s the press release for the event

Brexit Oddity

Painting by Jane Raggett

Ground Control to Theresa May, your circuit’s dead, there’s something wrong?

David Bowie may have sung ‘Rebel Rebel’, but he could not have possibly have foreseen the impact that his music made on generations young and old. On Monday 29 May 6.00 pm – 8.30 pm, The No 10 Vigil, visit the Thin White Duke’s mural in Brixton for a tribute to The Man who Sold the World and a protest about The Woman who is Selling England by the Pound. Diane Datson, leader of the No 10 Vigil said:

“David Bowie came from my home town of Bromley. He was a great humanist and an earthling. The No 10 Vigil stands for a return of humanity to planet earth and a rejection of the self-harming strategy of Theresa May. Simply stated, we are here to Break Brexit Before Brexit Breaks Britain. In Bowie’s own words, we believe that Brexit is the work of ‘All the Madmen’ and we stand to educate people about Brexit Mayhem”.

The Bowie tribute is the brainchild of Peter Cook, leader of The Academy of Rock, an author, business speaker and musician who was crushed by the loss of Bowie, Prince and George Michael in 2016 amongst too many others.  He appeared on CNN the day that Bowie died, discussing the work of this great innovator and chameleon in music:

“David Bowie stood alongside Prince and George Michael as a great communicator and gamechanger, reaching people’s heads, hearts and souls. It was an impossible task to showcase Bowie’s huge canon of work across nearly 50 years. I was haunted by the last track on Bowie’s last album ‘I can’t give everything away’. Whilst the lyric seems to reflect on his passing, I cannot help but draw a comparison with everything we are about to throw away if we vote for hardcore Brexit on June 8th. In the words of Joni Mitchell You don’t know what you got till it’s gone”

Click to view CNN interview

Peter has performed with cult punk rocker John Otway, Ozzy Osbourne’s guitarist Bernie Tormé Meatloaf’s singing partner Patti Russo and had a rock band with Dr Andrew Sentance, former Monetary Policy Committee Member at the Bank of England. He leads the musical direction of the No 10 Downing Street Vigil, which highlights concerns over Brexit at any cost to Leavers and Remoaners alike. Our work is featured on BBC Sunday Politics, The One Show, Breitbart, The Daily Express, The Daily Mail, Independent and The Guardian.

Smeared by Breitbart … The No 10 Vigil

Zane, Zane, Zane – Ouvrez Le Chein

It is one year since David Bowie left planet earth and it is indeed blue in the cold of January.  Here are some links that mark Bowie’s extraordinary life:

My Eulogy to Bowie

The BBC documentary – The Last Five Years

Rolling Stone’s obituary

Blackstar

The London Boys by my friends Raf and O

CNN interview

Tony Visconti talks about the making of Heroes

 

bowie

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Peter Cook leads Human Dynamics and The Academy of Rock. Author of 7 1/2 books on Leadership, Innovation and Creativity. Read more about David Bowie on Amazon.

TMOB NEW EDITION COVER

Click on the picture to check the book out

New Year’s Reflections – Princes, Princesses and Starmen

Part I – 2016 Reflections

I hate the passage of time, as I believe that every moment should count, but I’m willing to make an exception in the case of 2016, which took so many beautiful and creative talents from us. As if it could not get any worse, we lost George Michael on Christmas day (My wife and I were reflecting that I gave my son George Michael as middle names today). This followed the tragic losses of Prince, Bowie, Carrie Fisher and so many more people during the year. 2016 has been such a crap year in so many ways. I recorded my thoughts about 2016 overall in an Advent Blog for Kate Griffiths-Lambeth, so there is no need to repeat them here. Suffice to say, I have been blessed to interview Prince family members such as Ida Nielsen, Marcus Anderson, Sheila E and George Clinton in 2016 and before. In 2017 I am planning a Worldwide Prince Photographic Exhibition with Maverick Productions, currently touring The Rolling Stones “Exhibitionism” as another tribute to the genius of Prince.

Ida

Prince with Ida Nielsen – Musical Genius x 2

But all things must pass and I’m marking the end of 2016 by giving a LIVE performance of Purple Rain at Battersea Arts Centre from 12 midnight – 2 am, after a two hour Vinyl Prince DJ set – the story of how this came about is a great example of the power of networking. I met DJ Nick, driving a van on a busy street in the City of London. Nick called out to me from then van, recognising my Prince Symbol T-Shirt. After a brief exchange, I left a card and ran, since I was in danger of being run over by angry drivers as I stood in the middle of the road!! To my surprise, Nick e-mailed me to explain his evening job as a DJ and now we are collaborating on this venture. I’m hopeful it may lead to other things in my day job at The Academy of Rock delivering events around the world.

Prince on improvisation

Our Tribute Song 4 Prince may be found at http://www.academy-of-rock.bandcamp.com/

Battersea Arts Centre - Orpheus

Battersea Arts Centre – Orpheus

Battersea Arts Centre is also a fascinating venue. Partly destroyed by fire in 2015, the centre showcases some of the most amazing creative talents. It’s very much in the mould of my work on improvisation, by operating a “scratch” methodology as part of its “ladder of development” for new work. Performances are shown at various stages of development to an outside audience, whose input and criticism guides the further evolution of the work. Scratch has been adopted as far afield as Sydney and New York and Battersea Arts Centre has successfully sparked new approaches to creativity across the globe.

Paper Cinema's Odyssey at Battersea Arts Centre

Paper Cinema’s Odyssey at Battersea Arts Centre

What then does 2017 hold in store for us? I’m going to leave that part of this blog until Part II. For now, here’s the end piece of a performance I did in Italy to honour Prince, at an impromptu aftershow for 300 people after a keynote on improvisation in business. Admittedly, nothing compares with the real thing but I did my best …

Part II – Towards 2017

I have two global hopes for 2017 – Firstly, that our obsession with war will diminish. Aleppo stands as yet another monument to humanity’s inhumanity. Secondly that we will turn back from “mob rule” as characterised by the election of Donald Trump and our own Government’s Brexit. A sub-goal for me in terms of contribution to society is the SIX B’s :

“Break Brexit Before Brexit Breaks Britain”

In business terms, my plans for 2017 include:

  1. A new book for Routledge, focusing on how we will respond to a society where intelligence are the main ingredients of personal and business success.  Read more about it at Brain Based Enterprises.
  2. I’m hoping to deliver consultancy assignments in Greece, Italy, the USA and make a return to Mauritius.
  3. And the Prince Photography Exhibition will be a major legacy project, to honour his memory. One of the images from the current Exhibitionism project is shown below:
Get off of my cloud - not a reference to computing storage ...

Get off of my cloud – not a reference to computing storage …

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Peter Cook leads Human Dynamics and The Academy of Rock. Author of 7 1/2 books on Leadership, Innovation and Creativity. Find his current books on Amazon which include cameo articles and insights from Prince and other music giants.

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Brain Drain ?? Call for case studies for a new book

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I am looking for companies that wish to be featured in my eighth book for Routledge, which deals with the issue of what I call the “Brain Based Economy”, where ideas, intelligence and insight are the currencies of sustainable advantage. You and your company will find this of use if you:

  • Lead an enterprise that trades in the fields of knowledge sharing, creativity, intelligent design etc.
  • Are interested in finding better ways for “humanity” to interact with “machinery” i.e. computers, robotics, machines
  • Are interested in disruptive business strategy and change management

Your company gains from the publicity involved with being associated with the book and it’s global reach and also from the process of data collection itself.  We are already talking with global consultancy Arthur D. Little, Q-Bot – an innovative robotics company in London, Fujitsu and The Chartered Institute of Personnel and Development about the consequences for humanity in a world where man, woman and machine have converged.

The book can perhaps be summarised by a paragraph from the beginning which describes the “Brain Based Enterprise” concept. I was recently asked what was the most significant innovation in the last twenty years in an interview. Apart from the fact that the question is almost impossible to answer I was drawn to mention The Human Genome project and Wikipedia. What characterises both of these innovations is that neither are physical products such as the steam engine. Instead they are based on information in an economy where intelligence, ideas and innovation are the currencies of progress in what I call The Brain Based Economy. We have always used our brains to solve problems but we have also thoughtlessly plundered the world’s natural resources in doing so. We’ll have to think much more cleverly and systemically to address some of the problems we have created as a result of this.

Please get in touch if you are interested to find out more.

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Brains – the currency of sustainable advantage

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Peter Cook leads Human Dynamics and The Academy of Rock. Author of 7 1/2 books on Leadership, Innovation and Creativity. Find his current books on Amazon.

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